The catalogue · 34 services · fixed scope, fixed price
Everything,
priced up front.
No proposals, no discovery calls to get a number. Every service lists its scope, its price in AUD and what it needs from you before you order.
AUD · GST INCLSTRIPENO LOCK-IN
Copy & conversion
8 SERVICES · $249 to $699Custom jobs
Need something tailored, not templated?
For larger launches, multi-channel builds, or work that doesn't fit a standard service, we scope it directly and turn it into a tracked project with clear approvals.
Ready when you are
Pick one and
get it moving.
Fixed price, two approval gates, and a live timeline from the moment you pay.
Landing Page Copy
Direct-response page copy: problem, story, proof, offer, CTA. One revision round included.
What it is
Direct-response landing page copy: problem amplification, transformation story, social proof, offer, and CTA. Base price covers a standard product/opt-in page; scope confirmed at intake.
How it runs · about 5 working days
- DAY 1Brief & offer researchGather the offer, audience, and proof points.
- DAY 2-3Draft copyWrite the full page: problem, story, proof, offer, CTA.
- DAY 4Revision roundIncorporate one round of client feedback.
- DAY 5DeliveryHand over the final copy.
Optional add-ons
Email Promotion Strategy
A full strategy plus ready-to-send copy for your launch, sale or sequence.
What it is
A full email strategy plus ready-to-send copy for a launch, sale, or sequence: offer sequencing, send schedule, and every email written.
How it runs · about 5 working days
- DAY 1Offer & audience briefGather the offer, audience, and promotion goal.
- DAY 2Strategy & sequence outlinePlan the send schedule and email sequence.
- DAY 3-4Email copywritingWrite every email in the sequence.
- DAY 5Delivery & reviewHand over the strategy and copy; client review.
Optional add-ons
Positioning & Messaging Guide
Your avatar research distilled into a one-page positioning and messaging guide.
What it is
Your customer research distilled into a one-page strategic guide the whole team can write from: positioning statement, value proposition, three messaging pillars with proof, objection handling, and a distilled language bank. Built from your Customer Avatar library.
How it runs · about 4 working days
- DAY 1Avatar library intakeConfirm the avatar asset (reused or fresh).
- DAY 2Positioning synthesisPrimary avatar, differentiator, messaging pillars.
- DAY 3Guide draftingObjection handling, language bank, secondary-avatar deltas.
- DAY 4Delivery & reviewHand over the guide; client review.
Email Welcome / Nurture Sequence
An evergreen welcome and nurture sequence, every email written and ready to load.
What it is
An evergreen welcome and nurture sequence triggered by signup, download, or first purchase: welcome, quick win, story, proof, objection Q&A, and a soft offer, every email written and ready to load into your platform. No fake countdowns; these emails stay true all year.
How it runs · about 5 working days
- DAY 1Offer & entry-trigger briefGather the offer, audience, and sequence entry trigger.
- DAY 2Sequence strategy & outlinePlan sequence length, spacing, and email roles.
- DAY 3-4Email copywritingWrite every email in the sequence.
- DAY 5Delivery & reviewHand over the sequence; client review.
Optional add-ons
VSL / Long-Form Sales Letter
A video sales letter or long-form sales letter script, plus a short companion page.
What it is
A video sales letter script or long-form sales letter written for the ear: hook, story, mechanism reveal, proof stack, offer, and a triple close, plus a short companion landing page for the video. Built on direct-response principles, grounded in your real proof.
How it runs · about 5 working days
- DAY 1Brief & offer researchGather the offer, audience, story, and proof points.
- DAY 2-3Script draftingWrite the full script: hook, story, mechanism, proof, offer, triple close.
- DAY 4Revision roundIncorporate one round of client feedback.
- DAY 5DeliveryHand over the script and companion page copy.
Optional add-ons
Full-Funnel Landing Page Set
Opt-in, sales, upsell and thank-you pages as one set, on a single promise thread.
What it is
Four pages, one promise thread: opt-in page, full sales page, upsell page, and thank-you page, each written to do its single job, with consistent language from your customers' own words. The complete funnel, not one page in isolation.
How it runs · about 6 working days
- DAY 1Brief & funnel mappingMap the four pages, offers, and traffic source.
- DAY 2-3Opt-in & sales page copyWrite the opt-in page and full sales page.
- DAY 4Upsell & thank-you page copyWrite the upsell and thank-you pages.
- DAY 5Revision roundIncorporate one round of client feedback.
- DAY 6DeliveryHand over all four pages.
Optional add-ons
Lead Magnet Creation
A high-converting opt-in asset that leads straight to your paid offer, with opt-in page copy.
What it is
A single high-converting opt-in asset, checklist, guide, template, or scorecard, written to solve one urgent problem and lead straight to your paid offer. Delivered ready to design, with opt-in page copy and a delivery email to plug into your welcome sequence.
How it runs · about 4 working days
- DAY 1Brief & bridge testConfirm audience, paid offer, and the magnet-to-offer bridge.
- DAY 2Format & outlinePick the format; outline the asset.
- DAY 3Write asset + opt-in & delivery copyFull asset, opt-in page copy, and delivery email.
- DAY 4DeliveryHand over the magnet and companion copy.
Optional add-ons
Cold Email Outreach Sequence
A B2B outbound sequence with targeting, follow-ups and deliverability guardrails.
What it is
A B2B outbound sequence built to get replies without burning your domain: sharp ICP targeting, a per-prospect personalization system, a 4-touch sequence with follow-ups and subject lines, plus deliverability and compliance guardrails. Relevant enough that it couldn't be sent to your prospect's competitor unchanged.
How it runs · about 5 working days
- DAY 1Brief & ICPGather offer, ICP, proof, volume, and CTA; screen for compliance.
- DAY 2Targeting & personalization systemICP definition, trigger events, personalization fields.
- DAY 3-4Write sequence & guardrails4-touch sequence, subject lines, and deliverability/compliance page.
- DAY 5Delivery & reviewHand over the sequence and guardrails; client review.
Optional add-ons